Omnicom’s plan to acquire Interpublic Group has shaken the advertising industry, adding potential uncertainty to ongoing and upcoming agency reviews.
Digiday reports on industry reaction following Omnicom's acquisition of IPG, with commentary from Ryan Kangisser.
Ad Age reports on Johnson & Johnson awarding its media business to WPP.
Digiday reports on Omnicom’s proposed acquisition of Interpublic Group (IPG), with commentary from Ryan Kangisser.
Advertising industry experts on the pros and cons of the potential deal and why it may work where others failed.
Digiday wraps up its latest Media Buyer Briefing, with insights from MediaSense Chief Strategy Officer, Ryan Kangisser.
Ex-Accenture Song Global Managing Director and marketing transformation innovator will lead MediaSense into its next exciting period of development and growth.
R3 Acquisition, Agency Remuneration Study launches & Mastering an Award Winning Media Entry. MediaSense's November newsletter is now live.
MediaSense launch 'Future of Agency Remuneration' study, in partnership with the WFA.
Deal significantly extends the global footprint in North America and Asia and expands service offerings into creative and content management.
Registrations are now open to join Ryan Kangisser and Jack Shearring as they present key findings from the study.
The report offers insights into the digital advertising market's performance during the first half of the year, with research conducted by MediaSense.