MediaSense's Innovation Series continues into its sixth session, in partnership with leading innovation consultancy, Alchemy Network.
More brands are looking to directly handle their AdTech contracts in order to gain greater oversight of their supply chains, despite this typically being handled by agencies.
"What makes you passionate about working in media?" is a significant question for media industry leaders as it reflects a drive to pursue work with genuine passion.
Ryan Kangisser joins The Media Leader Podcast to discuss the reaction to the WFA & MediaSense Future of Media Agency Models report and its impact in 2024.
As an alternative to Christmas Cards, MediaSense are supporting Macmillan Cancer Support with a charitable donation over the holidays.
A recent study by the WFA & MediaSense found a substantial number of major multinational brands are striving to refine their agency model.
MediaSense appoints Matthew Gardner as Chief Operating Officer to drive operational excellence and support international growth.
A recent MediaSense study found that over half of media agency staffers admitted that pitching was ‘increasingly affecting staff mental health.’
WFA & MediaSense Future of Media Agency Models report launches, views on the emergence of outcome-based remuneration in media agency models & new Head of Strategic Accountability joins MediaSense.
MediaSense appoints Oliver Barker as Head of Strategic Accountability. A new role, designed to ensure MediaSense continues to be at the forefront of delivering future-fit audit solutions for our clients.
MediaSense are proud to have supported General Mills in its global media review
Leonardo Oliveira - Digital Strategy Director, will be hosting a roundtable to discuss transforming agency partnerships for modern marketing.
